r/technology Dec 01 '22 Silver 1 Wholesome 1 All-Seeing Upvote 1 Facepalm 1

U.S. Army Planned to Pay Streamers Millions to Reach Gen-Z Through Call of Duty | Internal Army documents obtained by Motherboard provide insight on how the Army wanted to reach Gen-Z, women, and Black and Hispanic people through Twitch, Paramount+, and the WWE. Society

https://www.vice.com/en/article/ake884/us-army-pay-streamers-millions-call-of-duty
39.8k Upvotes

2.9k comments sorted by

9.8k

u/wtfTooma Dec 01 '22 Bravo Grande!

Join the army, get an exclusive weapon skin!

3.0k

u/chris1096 Dec 01 '22

Years ago the Army actually made its own fps game. It wasn't bad iirc

2.3k

u/hobesmart Dec 01 '22

"America's army"

Original one has an 82 on metacritic

1.2k

u/lostindanet Dec 01 '22

Honestly, it was that good.

963

u/Not_A_Clever_Man_ Dec 01 '22

One of my classmates in high-school joined the army later in life in part due to that game. Its a good recruiting tool.

334

u/lavahot Dec 01 '22

How's your classmate doing now?

446

u/Not_A_Clever_Man_ Dec 01 '22

2 kids, did one tour and got out. Haven't caught up with him recently as we live 4000 miles apart.

297

u/lavahot Dec 01 '22

Good for him. Glad he's not in a million pieces.

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u/MrQew Dec 01 '22

I joined to become a million pieces, it was my assisted suicide plan. 21 years later I'm taking care of my stage 4 cancer mom, glad I didn't go through with it... Yet

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u/Publius82 Dec 01 '22

He is. They just travel in a stable formation.

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u/NormanPeterson Dec 01 '22

Probably trying to get ahold of the VA, but they keep ignoring him

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u/Eldrunk Dec 01 '22

This is all too accurate with a lot of people I know.

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u/iConfessor Dec 01 '22

Actually sad because my ex was a disabled vet and we has to jump through so many hoops to get any medical assistance

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u/Chip-a-lip Dec 01 '22

I’m sorry that was your experience. I hope your ex was able to receive the care he or she needed.

FWIW, each county in the US has a Veteran Services office. They are county employees whose sole existence is to assist veterans with everything veteran related to include filing claims with the VA. I used one to help with my claim. They are not part of the pay to get a high rating ecosystem that exists. Sure, you can use one of those services to potentially max out your claim; however, you can also be scammed. YMMV with a county employee, but my limited experience with them have been positive.

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u/anticommon Dec 01 '22

AA and AA 2.0 we're both fantastic.

It really was a 'hardcore' milsim that even included various aspects of the training environment. It was not a fast paced game, even in multiplayer... If you died you had to wait a WHILE for the round to end. Don't die.

I'm also pretty sure another thing they did, and memory might not be serving me right here, but I think every team 'played' as the US/Allies. All the enemies looked like your traditional ME/Eastern European bad guys. One of those not so overt psy ops things, with the rational that 'we don't want to make a game where you play the bad guy'.

Still though, the game was very intense. Almost a hard core mixture of CS:GO and Search & Destroy from CoD.

Never got around to playing AA 3.0, that came out during a period of my life where a gaming PC was not really available for me to play it with, and the older version of the game was eventually discontinued.

9/10 would probably play a remaster, especially if they kept the slow-paced tactical aspect.

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u/ssilBetulosbA Dec 01 '22

Yep, the enemy was always the terrorists lol. Incredible game however, had so much fun playing it.

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u/Occultivated Dec 01 '22

I brought up AA in a COD thread recently and someone mentioned there is a small but active community that still plays AA:SF 2.0. I havent looked for it yet but damn id love to play SF Hospital again. One of my faves. Back in the day you had to rent a server to run and host an official AA game but if you used your own server to host you would get no points to your official score.

Original game was running on Unreal Engine 2 i think. 5 is out now. A remaster on unreal 5 would be great.

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u/amalgam_reynolds Dec 01 '22

Several of my core video game memories are from that game. My PC was trash so I played almost exclusively on Bridge because it was the he smallest map and I could actually get playable frame rates. Low-grav mode, Stalingrad mode, baseball bats at mid, pistols only, etc. Great times.

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u/signious Dec 01 '22 edited Dec 01 '22

Bridge was the shit, the fog was a bit of a bear on low tier gpus though. That and the insurgent camp map were awesome.

Edit. By far the best part was when you team killed you got teleported to a jail cell in Leavenworth

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u/cantadmittoposting Dec 01 '22

Low-grav mode, Stalingrad mode, baseball bats at mid, pistols only, etc. Great times.

All the hallmarks of a realistic tactical military experience.

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u/corkyskog Dec 01 '22

They said it was a fun game that was a useful recruiting tool. It wouldn't be fun or a useful recruiting tool if it were realistic...

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u/[deleted] Dec 01 '22

“You’ve reached the checkpoint. The game will now be locked for 72 hours while you wait for orders.”

72 hours later

“Orders are trash burning duty”

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u/Trezzie Dec 01 '22

Orders are they've lost the paperwork, return to base.

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u/brokenarrow Dec 01 '22

"Congratulations, you have successfully achieved 10% disability from this mission!"

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u/unethr Dec 01 '22

Instead of prestige mode you just get lung cancer

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u/Abigail716 Dec 01 '22

More like:

72 hours later

Order are to remain ready for orders

72 hours later

Order are to continue to wait for additional orders

72 hours later

Orders are trash burning duty

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u/SoyMurcielago Dec 01 '22

“If you or a loved one have been exposed to a military burn pit call—“

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u/BigMac849 Dec 01 '22

Player character coughs

Achievement Unlocked: Develop Lung Cancer*

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u/TypeNirvash Dec 01 '22

Right?

Nobody* would want to go to war if they knew what war is actually like.

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u/Jits_Guy Dec 01 '22

I'll just leave this here

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u/scarletdawnredd Dec 01 '22

I'm not even gonna click and I'm just gonna assume you're linking to that one onion video.

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u/J_Justice Dec 01 '22

I mean, they did make you take a legit first aid course to be able to take the medic class, which I thought was pretty dope.

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u/Cethinn Dec 01 '22

It was a strange game. You had to go through this boot camp thing to get certified for different roles and guns, but then there was stuff like this and it mostly behaved like CoD in its normal mode. It was this weird juxtaposition of taking it seriously as a military tool and being an arcady shooter.

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u/theSalamandalorian Dec 01 '22

I had a friend that worked on this project. It was originally intended to arm recruit DEPs with real world tactical knowledge prior to heading to basic bc washout rates were too high. (particularly in the infantry.) AA started life as a sim/educational engagement tool.

Halfway into development brass decided they wanted it to be more appealing to wider audience for recruitment, so you ended up with this really unique blend of Tom Clancy, Call of Duty and something like the informative side of Assassins creed but with army stuff.

I heard a few years ago they were developing a new one.

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u/DisgruntlesAnonymous Dec 01 '22

Early on it was a lot more serious than what it turned into

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u/CornCheeseMafia Dec 01 '22

That game legit taught me what a tourniquet was and how to properly apply one. There was literally a classroom cutscene type of thing where they talked about it.

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u/thefallenfew Dec 01 '22

Yeah, AA was actually kinda dope. The basic training intro was cool. You literally had to learn actual CPR before you even got a gun.

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u/legauge Dec 01 '22

Yeah I still remember the first aid course to this day.

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u/thefallenfew Dec 01 '22

I actually use to run that part back once a year to refresh my memory all throughout high school and college. I had just gotten CPR certified the year AA dropped and the course is 100% spot on a legit first aid course.

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u/ksheep Dec 01 '22 edited Dec 01 '22

I vaguely remember trying it once. IIRC there was a basketball court near where you were doing weapon training, and I threw a grenade at the people playing basketball. Next thing I knew, I was in a jail cell in Fort Leavenworth.

EDIT: I may be misremembering with the grenade and basketball court, it's possible I just shot the instructor when I got a gun. I do know I got thrown in jail though.

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u/thefallenfew Dec 01 '22

Haha, yeah! I remember that! I think you had to serve out an actual sentence, too. Like, your character is probably still in virtual jail lol

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u/rhm54 Dec 01 '22

I loved that game.

Not enough to join the army though.

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u/Crisis83 Dec 01 '22

The original one from 2002 was excellent. I still remember playing the snot out of it at 18. Yes, it's that old and so am I :D

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u/DamNamesTaken11 Dec 01 '22

Fond memories of tricking a friend to shoot the range instructor and getting his character sent to Leavenworth to his shock.

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u/ILikeLenexa Dec 01 '22

It was before widespread broadband, and they would mail you a CD if you wanted. Crazy time.

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u/SgtDoughnut Dec 01 '22

AA 1 was great, you had to take classes to be certain classes and to unlock spec opps you had to score really high in the different test ranges.

Sniper required like a 90% head shot rating in the rifle range.

It lead to teams being more balanced though medics were rare cause most people didn't want to sit through the training with the in field pictures of injuries as examples.

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u/AlSweigart Dec 01 '22

Haha, we're old. It was 20 years ago.. Extra Credits did a video on propaganda games, uh, ten years ago.

We're old.

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u/chris1096 Dec 01 '22

Fuck me, 20 years ago? That can't be right, that was like '82, right?

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u/itwasquiteawhileago Dec 01 '22

I'm not gonna check your math, but rather just assume this is correct.

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u/Retlaw83 Dec 01 '22

I was born in '83. That makes 20 years ago 1993, when Doom came out.

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u/metalbassist33 Dec 01 '22

As someone born in 93 I still find it weird having to scroll to find my birth year when filling out online forms. That scroll is only going to get longer.

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u/sth128 Dec 01 '22

Nah now that the Queen is dead they can half the scroll.

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u/Meltrox0 Dec 01 '22

I’m 20 years old and I still sometimes perceive time this way.

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u/EKcore Dec 01 '22

I got jailed for friendly fire.

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u/piray003 Dec 01 '22

Yeah that game was great, and it was free. Pretty unique for FPS at the time too, which were still more run and gun. It wasn’t exactly a secret that the US army was using it as a recruitment tool either, I remember reading an article in Game Informer about it (another “I feel old” memory lol.)

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u/pagit Dec 01 '22

It was great I put in a lot hours on Hospital Map playing the VIP.

You had to qualify for positions like sniper.

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u/Cordially Dec 01 '22

The medic bootcamp teaches what to actually do. I spent a lot of time in the game’s tech schools

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u/JB4GDI Dec 01 '22

I remember as a kid, taking notes on how to apply a tourniquet and how to triage the wounded

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u/[deleted] Dec 01 '22

Aww man, is my memory correct? You had to spend ages doing this stealth mission to qualify for SF?

Literally took ages

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u/TheOven Dec 01 '22

Fucking spotlights

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u/[deleted] Dec 01 '22

It's a vague memory, i was a young teen! But I clearly remember the hate I had for that mission

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u/[deleted] Dec 01 '22

Oh man I forget its name but it truly was dope. Felt pretty realistic especially for the time

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u/KingLumber06 Dec 01 '22

America's Army: Proving Grounds

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u/[deleted] Dec 01 '22

Lol the name is way more propaganda than I remember. Thanks man

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u/diaryofsnow Dec 01 '22

America’s Army: 45% APR Camaro

18

u/Tufaan9 Dec 01 '22

LOL. "But the salesman is a retired CSM! He wouldn't take advantage of me!"

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u/TimelessN8V Dec 01 '22

Wait I ordered a Challenger

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u/NotUnstoned Dec 01 '22

What the frick

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u/alowsedan Dec 01 '22

It's worth noting that Proving Grounds was the third (fourth if you count 1 & 2 as individual titles) entry into the series, not including console versions.

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u/bake_disaster Dec 01 '22

I'm still waiting for a hyper realistic army simulator.

You start out getting recruited at your high school job fair, getting promised you'll become an army ranger within 9 months.

Then, after a quick proposal to your high school sweetheart, you're off to basic training. This will act as a tutorial where you learn the basics like standing still and how to get a 30% apr loan on a new Charger or Mustang (rpg elements!).

At graduation, you find out your fiancee is pregnant (you two were waiting for marriage, so...). But you don't have time to worry about that, you're getting your first assignment!

Thanks to this being a relatively peaceful time and your exceptionally average test scores, you get shipped off to work security at an arms warehouse on a base in Texas. Duties include scanning ID badges and standing in a glass box for 12hr shifts in the intense Texas sunlight.

Luckily for you, no problems arise, because anyone who made it to your checkpoint either has credentials that got them past 3 other checkpoints, or weaponry to blast their through them.

After a few years your CO comes around to get you to re-up, promising a better deployment next time there's an opening

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u/Sn1perandr3w Dec 01 '22

America's Army was an absolute god tier game back in the day.

When most kids were playing Mario, I was unironically learning how to apply a tourniquet so I could select the medic class.

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u/FedoraMask Dec 01 '22

doesn’t carry over to the next Call of Duty

You are now enlisted in the army or the next X years. Congratulations now your PC or Console will collect dust over the years of you being enlisted.

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u/swargin Dec 01 '22

You joke, but Call of Duty does have a skinpack for veterans

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u/Vkmies Dec 01 '22

Can a vet of any army get it? I wonder how it's decided which vets are excluded.

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u/swargin Dec 01 '22

It's done through USAA, an American insurance company catered to the US military. You verify that you're a vet, or currently serving, for the US through them and they give you a download code for it

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u/brufleth Dec 01 '22

Glad they're keyed into CoD skinpacks game but still don't have tap to pay on their cards.

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u/AMatofFact Dec 01 '22

You son of a bitch, I'm in!

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u/ilovesharkpeople Dec 01 '22

Well, yeah. They US military has literally made games in the past with the America's Army series. And the biggest blockbuster of the year, top gun, was also a giant recruitment ad for the navy. They're not exactly being subtle about this.

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u/Dangerous_Brief Dec 01 '22

and FOOTBALL

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u/Globalist2 Dec 02 '22

Yup, every "patriotic display" you see at halftime is a paid promotion for Uncle Sam. Wasn't a thing until after 9/11

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u/Frigidevil Dec 02 '22

Yep, the government pays teams a helfty sum to teams to do those military flyovers. Propaganda works

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u/Goldie1822 Dec 01 '22

I’m like “why is this news”

US Army esports has been around for like 3 years and they’re active on Reddit.

They commissioned two video games: “America’s Army” and “Americas Army 2”

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u/DebentureThyme Dec 01 '22

Yeah, it's not like some secret initiative. They have a marketing and advertising budget as part of their recruitment program. If they didn't, they'd never meet required numbers to maintain force levels.

Even if someone is against having such a large standing military, then get Congress to slash their budget and lower expected force numbers. As is, they're just meeting quotas they're expected to meet, nothing insidious about that.

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u/Mezmorizor Dec 01 '22

I'm shocked at how far down this is. The US military advertises and other things everybody who has even slightly paid attention to their life already knows at 10.

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u/riplikash Dec 01 '22

"News" doesn't mean "unexpected". Expected things are still news when they happen.

The only reason you know the military advertises like this is because it's reported as news. As it should be.

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u/lickedTators Dec 01 '22

They recruit subliminally, liminally, and superliminally.

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u/StewPedidiot Dec 01 '22

Hey! Join the Navy!

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u/davidds0 Dec 01 '22 Wholesome Rocket Like I'm Deceased

They gonna be real disappointed when they find out about the really long queue times, no aim assist, no skins, and the battle passes just give you ptsd

2.1k

u/gcruzatto Dec 01 '22 Gold Helpful

Achievement unlocked: I Hate Fireworks!

345

u/zhaoz Dec 01 '22

Dont forget the hearing damage!

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u/Shajirr Dec 01 '22

or cancer, if you're near the burn pits

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u/public_enemy_obi_wan Dec 01 '22

eeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeee

For the rest of your life.

So annoying.

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u/CinnamonTeaTime Dec 01 '22

I'm never alone my tinnitus keeps me company

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u/tipthetrashman Dec 01 '22

Every single person I know who has worked in an engine room on a navy ship has tinnitus. Hearing conservation programs only work if you follow them, yall. Don’t wanna hear the “whine” for the rest of your life, trust me.

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u/public_enemy_obi_wan Dec 01 '22

Mine is due to a TBI. Earplugs don't project your brain racket balling around in your skull.

I do agree with your point though.

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u/Knee_Arrow Dec 01 '22

Goddamn that got me good

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u/Matasa89 Dec 01 '22

Don’t forget permadeath!

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u/ImBoredToo Dec 01 '22

Roguelikes and depression are all the rage these days. That's a bonus.

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u/roboninja Dec 01 '22

Roguelikes have meta progression. Do you believe in reincarnation?

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u/CalvinDehaze Dec 01 '22

“Press X to fill out paperwork.”

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u/mrizzerdly Dec 01 '22 edited Dec 01 '22

https://youtu.be/yuTkgi7scKo Onion News Network

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u/PerezosoRapido Dec 01 '22

Wait till they find out where they respawn.

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u/Hungover994 Dec 01 '22

The infinite void?

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u/ILikeMyGrassBlue Dec 01 '22

Inside the music video for Metallica’s one, but on loop

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u/flashingcurser Dec 01 '22

In a hospital without a limb and with lifelong pain.

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u/ShiningInTheLight Dec 01 '22

Or that trying to throw a knife to kill a guy 40 feet away is just going to get you smoked.

Also, you can't hop around and skip through windows when you've got an 80+ pound combat load.

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u/runtheplacered Dec 01 '22

I at least get to call in an air strike when I kill enough people, right?

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u/KilledTheCar Dec 01 '22

Yeah but you're gonna call it in when you're taking fire because you vastly overestimate enemy presence on a ridge, and then you'll get your ass reamed for requesting a fucking JDAM on three guys and an old Toyota pickup.

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u/TheOven Dec 01 '22

Drop all ordinance on my postion!

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u/PrionBacon Dec 01 '22

On yourself if you remember, no Russian.

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u/kimchifreeze Dec 01 '22

They are actually adding aim assist. Check NGSW-FC. Basically computers on your guns to help you do shooting calculations.

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u/Kangar Dec 01 '22

"How do you do, fellow soldiers!"

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u/tallandlanky Dec 01 '22

Not well. Trying to enlist in the Army but I need a medical waiver. Won't hear back from them for at least 3 weeks or up to 3 months. Joy. At the very least I get to go back to my crap job that doesn't pay enough to survive for the time being.

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u/SaaS_Slingin_Slasher Dec 01 '22

Heads up, it’ll be closer to 6 months

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u/itsdefinitely2021 Dec 01 '22

The military has seen FPS video games as a advertising platform for 20 years.

Every time you spin your army-man barbie doll in your loadout screen or practice 'comms' with your buds you're playing around with good old homegrown outreach initiatives.

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u/Youvebeeneloned Dec 01 '22

Yep Americas Army is a thing... it used to be actually better than the original Counter-Strike when it was released around the same time.

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u/sirboddingtons Dec 01 '22

America's Army was actually an incredible game purely from a game play standpoint. It was really refined and well run, like impressively so. Lots of memories on AA. Used to run a 50 person clan.

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u/bedake Dec 01 '22

This game was great, had so many small details I've never seen before like gun jams requiring you to manually clear the jam, or the basic training that taught you game controls... During marksmanship you could shoot the drill instructor and then the game fades to black and you wake up in Leavenworth prison lmao

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u/li_314 Dec 01 '22

That's pretty funny. Was it higher budget than other FPS at the time?

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u/pedantic_cheesewheel Dec 01 '22

It was made by the Pentagon as a recruiting tool while its next competitor was a mod for Half Life that Valve hired the two guys sooooo, yeah.

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u/bedake Dec 01 '22

I'm not sure if it's fair to call counter strike a competitor, CS was more a competitor to something like Quake or Unreal in my opinion due to the arcadey nature. I think Battlefield 1942 was a fair competitor, a triple A title focused on a battlefield experience, yet did not use iron sights at the time, and even then was still kind of in a separate class focusing on different goals. AA really did not have any true competitors and kinda stood alone in it's hyper realism gameplay. The first COD kinda touched on it with the ability to lean around corners but still had more of a Deathmatch feel without serious objective based gameplay like AA did, maybe it had like capture the flag or king of the hill, i kinda don't remember.

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u/SGT_Apone Dec 01 '22

It was higher than it was originally supposed to be. Funny story (was a dev on this game), the budget they were awarded from the Pentagon for The Army Game Project included a pretty high dollar amount for licensing a game engine. The original budget plan (in '99/'00) was to license Valve's upcoming new 'Source' engine for this project. I can't remember the exact numbers but something like 1-2 million budgeted/awarded for engine licensing.

Well, the Source engine wasn't ready in time for AA dev to go into full production (in 2001). It was delayed and (as we know now) wasn't available until 2004 when Half-Life 2 released. However, Epic games was working on it's second iteration of a game engine (Unreal Engine 2) and the Army licensed that engine instead for significantly less than they had budgeted for Source (i think like ~300k?). So the Army Game project had quite of bit of extra money already allocated to it to spend on the project.

Thus, they were able to hire more experieced game devs, better dev tools, and a bigger team. Ultimately, it's probably why the game was so much better than people expected. The original America's Army 1.0 was the first game released using the new Unreal Engine 2 (even before an Epic game).

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u/bedake Dec 01 '22 edited Dec 01 '22

Not sure, I'd say the budget was likely comparable to other AAA titles of the time but really, it was one of the first games i am aware of that really focused on realism as opposed to an arcadey experience. Movement in the game was slow and intentional, you had to use smoke to cover your movement, lean around corners, use suppresive fire, it had a mechanic that blurred vision when being shot at... It was one of the first to use iron sights and limit how many players could select classes like marksman per squad. You had a fixed number of magazines and reloading a partially empty magazine didn't just magically fill it back up, you ended up with a half empty magazine haha... Literally never saw this again until Tarkov came out.

We take all this stuff for granted now but they did all this in 2002, nobody but them at the time pulled all of this into a single game.

The closest game experience to America's Army I'd say was the Red Orchestra series.

Now there's lots trying to do what they did, at a bigger scale, games like Hell Let Loose, Squad, Insurgency, Rising Storm, Post Scriptum in my opinion all owe themselves and are part of the groundwork and lineage set by America's Army... Hell even the pacing and controls of PuBG are reminiscent

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u/WalterPecky Dec 01 '22

I liked how you had to complete the boot camp levels before getting access to multiplayer.

It took a couple hours for me as a kid to even complete the boot camp.

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u/RoyAwesome Dec 01 '22

They made you go through a virtual first aid course to unlock medic. It was pretty funny

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u/sirboddingtons Dec 01 '22

I actually remember hearing a while back that someone used the medic training from AA to actually save someone's life. They were able to put them in a recovery position and apply a simple tourniquet from some massive trauma.

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u/Fixhotep Dec 01 '22

to this day, AA had the best collection of maps of any FPS ever made.

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u/AlexHimself Dec 01 '22

Why do you suppose that is?

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u/Fixhotep Dec 01 '22

they werent afraid to do asymmetrical maps with asymmetrical gameplay in a time no one else would.

Mountain Pass, Insurgent Camp, Bridge, Pipeline. Mountain Pass is a ridiculous map and would never be made in todays market outside of mods.

So it was how well the maps were designed to compliment the style of gameplay they wanted.

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u/pedantic_cheesewheel Dec 01 '22

I always hated how the trend in CS started to be towards “balanced” maps and how that was apparently what everyone wanted. Having 1-2 balanced maps is fine but the asymmetry of Train and Inferno pushed new things to constantly be tried and resulted in the greatest pro matches possible. (Nuke is the example of bad asymmetry at least in CSGO so it’s not always perfect.)

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u/AugmentedDragon Dec 01 '22

I actually really liked the unbalanced maps, the ones that were heavily CT sided or the other way around, like cbble or aztec. it meant that to win the match, you actually had to be better because even if you started off with the advantage, you'd still need to win a few rounds from the other side, meaning you couldn't just coast to victory. and if you started off with the disadvantage, as long as you won a couple of rounds, you weren't completely out because you could rely on the second half to give you a boost.

while I love dust 2, it's an iconic map, it's almost too balanced, which is good in some ways but also makes it where you don't really have to change strategy much between playing T and CT. there's nothing like drop-down in cbble or popdog in train, places where stuff like shotguns can do real damage. it's all about holding long angles with an awp or going for mid range shots with the M4/AK, which can lead to very boring and very repetitive matches

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u/Shadowmant Dec 01 '22

Loved the map where you landed via parachutes in the farmers field and had to assault the farm.

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u/lilnomad Dec 01 '22

Bridge goes down as one of the most iconic maps for me in gaming history

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u/Mister_Hangman Dec 01 '22

And the gameplay was punishing. Unlike cod.

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u/Gifted_dingaling Dec 01 '22

Today “whaaaa he killed me with 14 bullets instead of 25!!!! The TTK is too low”

Red orchestra and AA players “lol I got shot from somewhere once and died…”

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u/Wanna_grenade Dec 01 '22

Bridges still gives me PTSD to this day

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u/Ducimus Dec 01 '22

Loved that map with the 249. Blind fire into the fog, kill half the enemy team.

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u/arripit_auras Dec 01 '22

my clan could call enemy positions at the various numbered pillars and cover positions in Bridge and we could all do blind shots through the fog

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u/Mothringer Dec 01 '22

It was a surprisingly good game. Much better than any other attempt at digital outreach the government had made at the time.

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u/Aimhere2k Dec 01 '22

I'm surprised that the Army didn't make AA open-source when they shut it down, or at least sell it, so someone else could pick it up and run it. New management would get a ready-made game with an established player base, Army would still get the recruitment goodwill.

Only trouble is, the new management would eventually introduce micro transactions and loot boxes and other fun RMT, because gamers really love that stuff, you know?

I can just picture it... you spend $5 to "requisition" better toilet paper for your soldier, or else your soldier will go into battles distracted by an uncomfortable butt, have crappier aim (literally), and lose.

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u/alowsedan Dec 01 '22

If you're referring to the original, it is now run by the community. https://aao25.com/

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u/celestial1 Dec 01 '22

I played it a lot back in 2007/08 on the Iowa Bridge Junkies server.

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1.1k

u/gankdotin Dec 01 '22 Wholesome Take My Money Facepalm

yvan eht nioj

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u/bukbukbuklao Dec 01 '22 edited Dec 01 '22

I don’t know why but I got the sudden urge to join the navy.

Yvan eht nioj everyone!

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u/Dzotshen Dec 01 '22

I got the sudden urge to go to Denmark

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u/OptimusSublime Dec 01 '22

Hey you, join the navy!

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u/ActualAdvice Dec 01 '22

Now that’s superliminal

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u/Fanabala3 Dec 01 '22

They want you as a new recruit…

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u/celestial1 Dec 01 '22

That show is truly timeless.

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u/Ashyr Dec 01 '22

The Simpsons, in case anyone is wondering.

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u/dac009 Dec 01 '22

LT seems like a pretty cool guy

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u/2400Baudelaire Dec 01 '22

gasp “Lieutenant Smash!” “Yeah, that's right. Lieutenant L.T. Smash.

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u/smackavelli Dec 01 '22

It's a 3 pronged attack. Subliminal, liminal, superliminal.

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u/HeadTransportation95 Dec 01 '22

the Army ordered a stop of all spending with Call of Duty’s publisher Activision after the company faced a wave of sexual harrassment complaints.

I find this ironic, since sexual violence is so prevalent in the armed forces that it has its own category (military sexual assault).

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u/KrabbyPattyCereal Dec 01 '22 Wholesome

Look how cool this video game is? Do you want to enlist and sweep floors and get PTSD?

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u/anti-torque Dec 01 '22

On the plus side, I can now apply to any commercial floor waxing service and know what the hell I'm talking about.

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u/Matasa89 Dec 01 '22

Man, combat vets should consider starting a commercial cleaning service, they have all that training.

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u/[deleted] Dec 01 '22

Not a bad idea I’d hire the hell out of that service over any other

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u/[deleted] Dec 01 '22

[deleted]

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u/Youvebeeneloned Dec 01 '22

They did EXACTLY THIS after 9/11. Look up Americas Army. It was literally a Counter-Strike clone for PC and Mac that actually had some audience that was based on a real internal Army training tool that they then gamified to suck kids in.

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u/wigglin_harry Dec 01 '22

Sad thing is it was a pretty great game, I don't think it's fair to call it a counter strike clone though,it teminded me more of ARMA, but my memory is a little cloudy, it was a long ass time ago

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u/filthyrake Dec 01 '22

Americas army was really really good for its time. When it came out, my HS game club abandoned all our other FPS games for it (well that and the aliens vs predator game) for a long time. It was just better.

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u/mejelic Dec 01 '22

Omg, AVP was amazing.

My only complaint is that there were 2 human teams. They should have merged them for 1v1v1 action.

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u/KansaiKanpai Dec 01 '22

It was indeed more like ARMA than CS.

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u/Tinctorus Dec 01 '22

Yup I watched a whole documentary on this and the armed forces involvement in e-sports

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u/Practical_Gas8750 Dec 01 '22 Helpful

I find nothing surprising about this. Do we forget the ads all over reddit?

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u/AtomKanister Dec 01 '22

Wait. Reddit has ads?

laughs in old.reddit.com and adblock

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u/NoticedGenie66 Dec 01 '22

Lots of regular posts are ads, they're just not overt. "Look at this cool thing I have!"; "TIL this service has been used by multiple generations and it is effective"; "This is a funny thing I can do with product" are all likely ads. Even if they aren't, they get people talking about a product or service where they otherwise would not. People in this thread are pretty easily talking positively about America's Army (game) and it has been many years since it was at its most popular. Imagine now that same logic applied to a present-day product/service. It takes one popular post/comment to spawn a whole chain of discussion, and it is infinitely cheaper than overt ads which people want to skip/gloss over anyway.

The ads aren't gone, they're smarter.

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u/Kong_Kjell_XVI Dec 01 '22 edited Dec 02 '22 Helpful Narwhal Salute

A typical covert ad on reddit usually involves at least three separate accounts, sometimes more all being run by the same person or ad agency. They're easy to spot if you know what to look for.

The first account is Oliver the OP. Oliver just posts images or videos that just so happen to include the product they're trying to sell, but Oliver never actually comments on his own threads he just replies to defaults a couple of times a week to make his account look legit so he can post covert ads.
Then there's Curious Cathy. Not much to say about her, all she wants is to know what the product in the image/video is and where to find it.
Next is Helpful Howard. Howard always has an amazon link ready in the chamber, usually posted within 5-10 minutes of Cathy's request.

Often there's a Reviewer Randy. Randy always replies to Howard saying how he recently bought [thing] and loved it. Low quality t-shirt with print, made in China? Randy loves it.
Wrist bands from Wish? Randy bought 200 of them and gave them out to his friends, family, distant relatives, their pets, the whole god damn neighborhood and his insurance agent and everyone loved them.

And lastly there's Bert the Bot in the comments. You're never really sure if Bert has a pulse or if he's in a persistent vegetative state, but he always leaves inane low effort comments in Oliver threads and never seems to reply to anybody. Bert's posts are short, single sentences rife with spelling errors or autocorrected words and so generic sounding that they could apply to almost any situation. Bert comments all have the same low effort, barely-conscious-feel to them.

The next time you visit a generic meme sub you might start to spot Olivers, Cathys and Howards everywhere. This site is infested with astroturfed ads if you know what to look for, you just don't seem to notice them because someone out there disguised their ad to get past your defenses while you're scrolling through reddit on the can.

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u/wheatsicklebird Dec 02 '22

yeah this is why /hailcorporate is useful despite the fact that posing a hailcorporate link will quickly get you blacklisted from default subs

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u/fwango Dec 02 '22

wait, why does it get you banned from default subs? do default sub mods not like it when people point out astroturfing?

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u/Nolzi Dec 02 '22

Also supermoderators are usually employed by ad agencies.

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u/Musaks Dec 02 '22

yeah, fully agree /hailcorporate is the best

i bought 200 from them last week, passed them out to my family, friends, at work and the neighbourhood and everybody loved them

5of5stars, would buy again

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u/MurderIsRelevant Dec 01 '22

I'm just waiting for the COD mission where you tasked to do every day boring ass shit the military does, and then you magically have to fight to defend the base.

Sweeping, motor pool Monday's. Piss test. Morning PT. Getting chewed out for something ridiculous or out of your control. You will see tears sliding underneath the seal on that VR headset as I quiveringly say "this is so real" (Sniffle)

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u/Awanderinglolplayer Dec 01 '22

The Air Force already runs a ton of adds during CSGO tournaments. This is nothing new.

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u/awkwardstate Dec 01 '22

Pretty sure the USAF has an e-sports team too.

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u/i_take_no_bologna Dec 01 '22 edited Dec 01 '22

I saw a tweet thread a while back about sone heads of the COD team are Ex gov security people

https://twitter.com/alanrmacleod/status/1593709638708613123?s=46&t=IyFPSuLtecP77Y4PmDJcGg

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u/GetRichOrDieTryinnn Dec 01 '22

Didnt the simpsons do an episode on this many years ago?

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u/donDragonc Dec 01 '22

Literally all they needed to do is to raise the salaries. Like that’s it.

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u/Arsenault185 Dec 01 '22

When you break the numbers down, its actually, pretty decent.

Full blown health care. No copays, caps, or!Limitations. includes dental and vision.

Base pay that is guaranteed to go up over time, along with inflation adjustments. Promotion systems that for all intents and purposes, YOU control. Free food and housing.

If you're married, a housing and food stipend that's not taxible.

30 days paid vacation a year.

All available to a high school grad with non experience.

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u/SuperSecretAgentMan Dec 01 '22

This isn't news. The military has done this for literally decades and has an entire department dedicated to advertising and outreach. They've always used sneaky 'hello fellow kids' advertising to acquire fresh meat‐ er, recruits.

Ever play the game America's Army?

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u/ObamasBoss Dec 01 '22

The Blue Angels are nothing more than an advertising wing to drive recruitment. If it didnt work they wouldnt do it. The ride alongs they give are based on who they think would give the most publicity.

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u/SenorPuff Dec 01 '22

Aerobatics teams have other purposes than just recruitment and advertising, but yeah, they do their stuff publicly rather than just for the other reasons, because it's also useful for recruiting and advertising.

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u/WackyBones510 Dec 01 '22

It’s frankly way more above board and transparent than private sector marketing.

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u/jtmarshiii Dec 01 '22

BILLIONS are paid to the NFL and MLB so that they can pretend to be patriotic! All the flag stuff on the field, all the camo uniforms, all the recognition of this servicemenber... all is profit for sports... they don't give two shits. Reason you don't see this at NHL or other leagues because the DOD hasn't given them money!!!

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u/PackageintheMaleBox Dec 01 '22

Were paid. Thanks to that report coming out the spending was cut. Still got Top Gun Maverick though.

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u/EfficientTitle9779 Dec 01 '22

The headline should just be: Army now using modern advertising tactics.

Like they’ve always gone after the younger demographic and this is the easiest way to advertise to them in 2022 it’s not rocket science.

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u/AlSweigart Dec 01 '22

Press "F" to not get your enlistment bonus because the recruiter lied to you. Also, your knee and ankles are fucked up for the rest of your life.

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u/polysoupkitchen Dec 01 '22

I feel like the whole Top Gun reboot was the same thing.

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u/gmg808 Dec 01 '22

Why do we never question the military budget?! This is insane.

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u/neo101b Dec 01 '22

I member the USA army video game, I also saw the video game cabinet in a UK shopping centre which was weird.

https://en.wikipedia.org/wiki/America%27s_Army

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u/ExpiredBanana Dec 01 '22

This isn't really anything new, but god damn the military would do literally anything to boost recruitment rather than addressing any of the core issues contributing to high attrition rates and extremely poor retention.

Awful lower enlisted standard of living

Low pay. Enlisted w/ family sometimes have to rely on food stamps and food banks to eat

Toxic leadership

Terrible veteran health services

Inconsistent working hours

Workplace harassment

This is by no means a comprehensive list. These core issues usually branch off to countless others. As long as these issues are ignored, attrition will still rise and recruitment will continue to fall. With the internet and social media, gone are the days of pushing these problems under the rug.

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